Shopify Theme Development
Custom storefronts, theme setup, reusable sections, and tailored Shopify functionality.
BuildMy portfolio Philippines
JanethDetomal
Creative Shopify Page Builder | Designer | SEO | CRO
I help store owners create professional, organized, easy-to-use Shopify experiences from the theme and product content to email campaigns and reliable day-to-day support.
I build and customize Shopify stores with professional designs, smooth functionality, and seamless shopping experiences.
From homepage banners to product mockups and infographics, I create cohesive visuals that showcase your products and keep your brand consistent.
From optimized product listings to organized collections, app setup, and daily operations, I help keep your Shopify store running smoothly.
Skills / What I doHere’s how
Here’s how
I can help.
A practical mix of creative direction, Shopify implementation, and everyday ecommerce support.
Page Builder Layouts
Flexible landing pages and product layouts built with Shopify's editor and PageFly.
LayoutMobile Website Experience
Responsive website layouts optimized for mobile screens, with easy navigation, readable content, and a smooth shopping experience on every device.
Mobile UXConversion-Focused Pages
Product-focused layouts that balance visual hierarchy, clarity, and buying intent.
ConvertProduct Listing & SEO
Keyword-informed titles, descriptions, metadata, and organized product collections.
OptimizeProduct Visuals & Branding
On-brand banners, mockups, graphics, and product visuals with consistent styling.
DesignLiquid & CSS Customization
Custom code, theme refinements, and front-end fixes beyond standard settings.
CodeStore Operations
Product updates, inventory, order workflows, fulfillment, and ongoing maintenance.
ManageEmail Marketing & Automation
Klaviyo campaigns, signup forms, abandoned-cart flows, and retention emails.
RetainEcommerce User Experience
Clear shopping journeys, intuitive navigation, and trustworthy product presentation.
ExperienceProjects / 01Email
Email
marketing.
Scroll-stopping campaigns, designed from top to CTA.
Projects / 02Shopify &
Shopify &
e-commerce.
A selection of Shopify, ecommerce, and DTC website projects showcasing theme customization, Liquid development, storefront design, product listing and SEO optimization, conversion-focused page building, and day-to-day store management.
01 / Shopify build
Merchmommery.com
A from-scratch Shopify build shaped into a cohesive storefront, including technical setup, custom theme work, product organization, audits, bug fixes, and search foundations.
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02 / Store operations
KateMcEnroeNY.com
Daily product, order, and inventory support; website issue resolution; shipping tiers for the USA, Canada, and Australia; Klaviyo campaigns; and Etsy review imports.
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03 / Product content
ModernTots.com
Organized product listings, new brand-aligned product designs, and refined titles, descriptions, and keywords for clearer product discovery.
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04 / Visual design
GleamEyewear.com
Consistent product and collection presentation, store and promotional graphics, and website design contributions for a more cohesive brand experience.
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05 / Ecommerce support
JVCountryCreations.com
Accurate product listings, product and promotional graphics, plus social media and email marketing approaches to showcase products consistently.
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06 / Marketing & SEO
Lucia de Miguel
Supported social media marketing strategy, product listing optimization, and competitor analysis to strengthen product positioning, improve online visibility, and align marketing efforts with the target audience.
Visit website ↗My toolkit
From e-commerce management and design to SEO and digital marketing, I use the right tools to build efficient workflows and support business growth.
Verified on Upwork
What clients say.
Upwork Top Rated4.8 average rating
Upwork★★★★★Janeth did an outstanding job creating and uploading our newest Etsy listings! Her attention to detail, organization, and understanding of the ThriveBeyond Academics brand made the entire process seamless.
Upwork★★★★★Working with Janeth has been an absolute game changer for my brand. Her creativity, attention to detail, and strong design instincts consistently bring my vision to life with clarity and polish. From banners to thumbnails and everything in between, she delivers high-quality work with a fast turnaround and a positive, professional attitude. What I appreciate most is her ability to understand my brand and audience so well—she designs with purpose and intention. Janeth is officially part of my team, and I trust her completely with my visual content needs. If you’re looking for a reliable, talented designer who truly gets it, Janeth is the one.
Upwork★★★★★Janeth was amazing. From concept to execution, she was assertive and communicative.
Upwork★★★★★We highly recommend Janeth! High-quality work which is always delivered on time.
Upwork★★★★★excellent work and always professional
ProcessHow I build
How I build
Shopify pages.
Understand Your Brand and Goals
I learn about your products, target audience, brand identity, and project requirements to understand what your store needs.
Plan the Structure and Layout
I map out the page sections, content hierarchy, visuals, and navigation to create a clear and cohesive storefront experience.
Design and Build
I customize the Shopify theme, create page layouts, implement design elements, and organize the content to match your brand.
Review and Refine
I review the page across desktop and mobile, check the layout and functionality, and refine the details based on your feedback.
Frequently asked questionsWhat you may
What you may
want to know
before we start.
Clear answers about my Shopify services, tools, process, and the information needed to begin your project.
What kind of Shopify work do you do?
I help brands build, customize, and improve Shopify stores. My services include store setup, theme customization, homepage design, landing pages, product pages, product organization, custom sections, and ongoing store support.
Do you only design, or can you also build the pages?
I handle both design and implementation. I can customize Shopify themes, build pages using supported page builders, and work with HTML, CSS, and Shopify Liquid when the project requires it.
What Shopify page builders do you work with?
I have experience with Shopify page-building tools, including PageFly. I can help create and customize page layouts based on your brand, content, and project requirements.
Can you improve an existing Shopify store?
Yes. I can redesign storefront sections, refresh homepage layouts, improve product pages, reorganize collections and navigation, update branding visuals, and clean up inconsistent store layouts.
Do you also help with Shopify SEO?
Yes. I provide Shopify SEO support, including product title and description optimization, keyword research, meta titles and descriptions, image alt text, and product organization. My focus is on improving on-page SEO and helping search engines understand your store's content.
Do you work with Etsy too?
Yes. I also support Etsy sellers with shop optimization, product listings, keyword research, listing graphics, mockups, product uploads, and day-to-day store management.
Can you help with conversion rate optimization?
Yes. I can improve the visual presentation and structure of your store by refining product information, page layouts, content hierarchy, trust elements, and mobile responsiveness. I can also suggest improvements based on available store data. Results depend on factors such as traffic quality, pricing, product-market fit, and customer behavior.
What do you need from me to start?
I'll need your project goals, brand guidelines or visual references, product information, and a description of the changes you want. For Shopify projects, collaborator access may be needed for implementation. You can grant access through Shopify's secure collaborator process rather than sharing your password.
Let’s build
something great.
Let’s create something your customers will love.